Bravia Bunnies

Sony earned a lot of acclaim for the first ad for their “Bravia” line of televisions, which featured 250,000 bouncing balls and José González’ cover of The Knife’s “Heartbeats”. Their second ad, directed by Jonathan Glazer, featured a high-rise, lots of paint, and a dancing clown.

Their latest ad, entitled “Play-Doh” is even more surreal, with 2.5 tons of clay and lots of rabbits doing what rabbits do best—hopping around New York, multiplying, and then merging to form a giant fish tail.

You can also watch a hi-res version of the commercial here.

3 Comments

  1. Gravatar for Michael Henaghan Michael Henaghan 2 years, 11 months ago

    that advert with the high-rises was actually filmed five minutes from my house.  The buildings are coming down shortly but still have the remnants of paint on them.  It was incredible watching this being filmed in an area where I grew up in.  Just out of shot is the soccer fields where i scored many a goal a youth level

    brilliant stuff

  2. Gravatar for Michael Henaghan Michael Henaghan 2 years, 11 months ago

    im not sure what happened to the clown though

  3. Gravatar for Jason Morehead Jason Morehead 2 years, 10 months ago

    Very cool.

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